The core business of Noble Development Public Company Limited and its subsidiaries is property development, composed of various types of residential projects such as land plot, single detached houses, townhouses, low rise and high-rise condominiums. Besides that, the Company also operates other businesses that are core business-related such as property rental and service, property management services, property services after transfer of ownership and services apartment. Type of business are as follow:
The company’s major business is property development for sale business. The company has been developing residential property projects, including housing estates, and both horizontal and vertical condominiums. From the past until present, the Company has been developing altogether 48 projects, including 8 projects developed and launched for sale prior to 2002 worth a combined 4,877 million Baht and 40 projects launched since 2002 worth a combined 85,432 million Baht, as follow:
- Noble Park Project
- Noble Home Project
- Noble Neo-City Project
- The Noble Project
- Neo House Phayathai Project
- Noble Choice Pinklao Project
- Noble Choice Vibhavadee Project
- Noble House Ruamrudee Project
- Noble Tara Ekamai-Rama 9 Project
- Noble Wana Pinklao Project
- Noble Wana Watcharapol Project
- Noble Ana Wana Pinklao Project
- Noble Sathron-Thapra Project
- First Home Project
- Noble Aura Condo Project
- Noble Tara Ngamwongwan Project
- Noble Geo Watcharapol Project
- Noble Tara Pattanakorn Project
- Noble Geo Rama 5 Project
- Noble Light Project
- Noble 09 Project
- Noble Tara Ngamwongwan 2 Project
- Noble Ambiance Sarasin Project
- Noble Remix Project
- Noble Solo Project
- Noble Reflex Project
- Noble Reveal Project
- Noble Residence Project
- Noble Cube Project
- Noble Reform Project
- Noble Refine Project
- Noble RED Project
- Noble Revent Project
- Noble Remix 2 Project
- Noble Ploenchit Project
- Noble Revolve Ratchada Project
- Noble Revolve Ratchada Project 2
- Noble Revo Silom Project
- Noble Recole Project
- Noble Gable Watcharapol Project
- Noble BE33 Project
- Noble BE19 Project
- Noble Around Sukhumvit 33 Project
- Noble Ambience Sukhumvit 42
- Nue Noble Chaengwattana Project
- Noble Around Ari Project
- Noble State 39 Project
- Nue Noble Srinakarin-Lasalle Project
Controlling quality, duration as well as construction costs and creating consumers’ confidence, the Company adopts policy of partial pre-building houses before launch for sale of the Company’s housing estate projects, beginning in 2002. The policy has been fully adopting since 2003 until now.
The Company adopts housing construction business as another type of strategy of project sale. In 2002, the Company proposed 2 options to customers, including pre-building housing project and build to order houses. If customers purchased build to order houses, they could specify details for materials and types of interior decoration to be coincident with their different demand and usable areas. The Company would build houses for customers after they received land ownership transfer in the Company’s projects. However, the Company adopted pre-building house policy only since 2003 to be built within the Company’s new projects with maintaining decoration and designing houses reflecting individual customers’ identity.
Company pays attention to creating good relationship with customers as it realizes that the relationship does not finish after the customers make full payment for the property. Consequently, the Company establishes an agency for project’s management and extending service to customers in projects which are developed by the Company. The service begins after the property is delivered to the customers so that the property project’s good environment is maintained before housing estate’s or condominium’s juristic person is established. Moreover, the Company also provides inspection and maintenance service include the service representative to purchase, sell and rent to the customer in the Company’s project.
